Your Ad Catalyst
Turning complexity into results.
Orcas don't chase fish one by one. They herd a scattered shoal into one tight circle.I'm Solomon Nader, a performance marketing manager. I do the same with ad budgets on Google, Meta, TikTok and Snapchat, and I run every decision on data.
2/5The circle
What do you need?
Pick one and the orca closes the circle around it.
Nothing picked yet, so the shoal is still loose. Pick what fits you.
Paid ads management
One media buyer across every platform.
I plan, launch and optimise your campaigns, and move the budget to whatever is converting this week.
- Google Ads
- Meta
- TikTok
- Snapchat
Tracking and attribution
Know what your ad spend brings back.
I set up Google Tag Manager, pixels and conversion events, then debug them until the numbers in your ad accounts match what really happened.
- Google Tag Manager
- Pixels and conversion events
- Attribution and debugging
Ad account recovery
"Not allowed to advertise"? Let's fix it.
I find the cause, handle the review request with the platform and tighten the setup so it is less likely to happen again.
- Find the cause
- Review request
- A tighter setup afterwards
3/5The funnel
See if your numbers work before you spend
Move the sliders and watch the funnel. Your budget decides how many swim in. Your conversion rate decides how many come out as orders.
Estimated return
- Clicks6,667
- Orders133
- Cost per order75 SAR
- Revenue33,333 SAR
- Profit after ad spend3,333 SAR
At these numbers your ads pay for themselves. The job now is to scale the spend without losing ROAS.
A planning estimate from the numbers you enter, not a forecast or a promise.
At these numbers your ads pay for themselves. The job now is to scale the spend without losing ROAS. At these numbers you lose money on every order. Cost per click, conversion rate or order value has to move, and that is the work I do. Break-even4/5The catch
The work, in numbers
Numbers taken straight from the ad accounts and the clients' own sales systems. Client names stay private.
Real estate agency, Riyadh
Lead campaigns on three platforms, bringing in calls, WhatsApp chats and lead forms.
Cosmetic dental clinic, Dubai
Google Ads for calls and enquiries, with Meta messaging campaigns running alongside.
Online store
Google Ads campaigns built around one goal: completed purchases.
Lead generation at scale
The monthly budget grew to three times its size, and each lead still cost half as much.
Insurance and energy leads, Germany
Lead-form campaigns for electricity and insurance offers in the German market.
Aesthetic clinic, Ottawa
Search and Google Business Profile work. Sales figures come from the clinic's own point-of-sale system.
Each figure comes from the platform's own report for the period shown. Results differ from one business to the next.
How I work
Four steps, in this order, for every new client. Tap a step.
Audit
I go through your ad accounts, tracking, landing pages and past campaigns to find what works and what wastes budget.
Plan
We agree the objective, the platforms, the offer and the monthly budget before anything goes live.
Launch
I build the account structure, the tracking and the ads, then launch.
Optimise and scale
I shift budget, audiences and creative by the results, report in plain numbers, and scale what earns.
About Solomon
I'm Solomon Nader, a performance marketing manager based in Riyadh.
I help businesses grow with high-impact ads on Google, Facebook and Instagram. My job is to take a complicated ad account and hand you back a result you can read on one line.
- Riyadh, Saudi Arabia
- Arabic and English
- Paid advertising
5/5The surface
Book your free 30-minute consultation.
Tell me about your business and what you want from ads. I'll tell you what I would do first, and whether I'm the right person to do it.
What the 30 minutes cover
- Your business and your goalWhat you sell, who buys it, and what you want ads to bring: leads, sales or bookings.
- Where your ads stand todayThe platforms you use, your monthly budget, and what the numbers say so far.
- Your numbers, checkedCost per click, conversion rate and order value against your break-even. The same sums as the budget planner.
- What I would do firstThe first two or three moves I would make in your account.
- A straight answer on fitWhether I'm the right person for it, and what working together would look like.
Or message this number directly: +963 986 081 639
Questions before you book
Is the consultation really free?
Yes. Thirty minutes, free, and you decide afterwards whether we work together.
What should I have ready?
Your monthly ad budget, the platforms you advertise on, and your goal. If you have run ads before, last month's numbers help.
Which platforms do you manage?
Google Ads, Meta (Facebook and Instagram), TikTok and Snapchat.
I have never run ads. Can I still book?
Yes. We start from your goal and your budget, and work out whether ads make sense for you yet.
My ad account is restricted. Can you help?
Yes. I find the cause, handle the review request with the platform and tighten the setup afterwards. Say so in the form and we start there.
What happens after I fill in the form?
WhatsApp opens with your answers already written. You press send, and I reply there to agree a time.